Bill Macaitis Speaking Fee: $20,000 to $30,000

Bill Macaitis is a distinguished marketing executive renowned for his leadership roles at some of the most successful technology companies. He earned his Bachelor of Science in Business Administration from the Gies College of Business at the University of Illinois Urbana-Champaign. Macaitis began his career at Fox Interactive Media as Vice President of Online Marketing, overseeing a portfolio that included MySpace, FoxSports, and IGN. His strategic initiatives significantly boosted traffic across these platforms, establishing them as dominant forces in the digital landscape. In 2008, he joined Salesforce as Senior Vice President of Marketing, where he played a pivotal role in propelling the company's revenue from $900 million to $3 billion. Macaitis's expertise in customer-centric marketing strategies was further demonstrated during his tenure as Chief Marketing Officer at Zendesk. There, he led the company through a successful IPO, achieving a market capitalization of $1.7 billion and a 362% increase in revenue. As Chief Marketing Officer and Chief Revenue Officer at Slack, Macaitis was instrumental in building the marketing, sales, customer success, and support teams. Under his guidance, Slack became the fastest-growing enterprise SaaS company, reaching $300 million in annual recurring revenue within just over two years. Today, Macaitis serves as an advisor and board member for select high-growth companies, including Impact and 15Five, where he shares his wealth of experience to help shape innovative go-to-market strategies. His passion for customer-centric approaches and data-driven marketing continues to influence the next generation of tech industry leaders.