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Head of Creative at SoulPancake

Golriz Lucina

Fee Range

< $25,000

Travels From

Los Angeles, CALIFORNIA

At a glance:

Golriz Lucina is the Head of Creative at SoulPancake, an inspiring entertainment company founded by actor Rainn Wilson, that creates daily socially conscious videos about human connection.

Golriz Lucina is the Head of Creative at SoulPancake, an inspiring entertainment company founded by actor Rainn Wilson, that creates daily socially conscious videos about human connection. Lucina is also co-author of the New York Times bestselling book SoulPancake: Chew on Life’s Big Questions; and co-host and executive producer of the SoulPancake interstitials on the Oprah Winfrey Network’s Super Soul Sunday series.

With an academic background in media and publishing, and a passion for storytelling, Golriz leads the ideation and development of SoulPancake’s content and is the creative force behind the brand’s distinct aesthetic and a wide body of work which has amassed a community of 10M fans and over 1B views worldwide.

  • The SoulPancake Secret Sauce

    Golriz shares the 5 main ingredients that make the SoulPancake secret sauce:
    - Embrace the power of awkward
    - Listen to the people
    - When all else fails– puppies!
    - Strive to be a virus– not just viral
    - Risk-taking & rule-breaking pays off!

Don’t Sell Your SoulPancake: A Conversation with Golriz Lucina

For years now, the name “SoulPancake” has been floating around the Internet, attached to unapologetically feel-good (and unstoppably viral) videos like Kid President, Kitten Therapy,and Heart Attack!, as well as ... Read more

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