Speaker Profile Thumbnail for Alexandra Willis

Head of Communications, Content & Digital at Wimbledon | Expert in Sports Communication & Digital Innovation | Speaker on Tennis and Digital Strategy

Alexandra Willis Speaking Fee: Contact Us for Pricing

Head of Communications, Content & Digital at Wimbledon | Expert in Sports Communication & Digital Innovation | Speaker on Tennis and Digital Strategy

Speaker Profile Thumbnail for Alexandra Willis
Speaking Fee:
Contact Us for Pricing

Travels From:
LON - London (All Airports)

Primary Topic Category:
Marketing

Secondary Topic Category:
Sports

 

Alexandra Willis Speaker Profile: At A Glance

Alexandra Willis is a dynamic leader in sports communications, serving as the Head of Communications, Content & Digital at Wimbledon. She has been instrumental in modernizing Wimbledon's digital presence, enhancing global engagement through innovative content strategies. Her work has earned accolades, including recognition in the Leaders Under 40 Awards. With a keen eye for storytelling and a passion for tennis, Alexandra continues to shape the conversation around one of the world's most prestigious sporting events.

Alexandra Willis serves as the Head of Communications, Content & Digital at the All England Lawn Tennis Club, home to the prestigious Wimbledon Championships. With a knack for creativity and a deep passion for storytelling, she has expertly woven the traditional values of tennis with the evolving landscape of digital media. Alexandra joined Wimbledon after cutting her teeth in the world of sports journalism. Her background includes a rich tapestry of experiences from reputable publications, allowing her to bring insightful perspectives to her role. Alexandra's journey began with her education in history, which laid the foundation for her analytical thinking and appreciation of narratives. She further honed her skills at institutions like the University of Cambridge, where she demonstrated not only intellectual prowess but also a drive for excellence. Her entry into the communications field was marked by her tenacity and a vision that recognized the shifting paradigms of media consumption. Under Alexandra's stewardship, Wimbledon has embraced innovative digital strategies, elevating its global presence and engaging new generations of tennis fans. From spearheading digital content initiatives to overseeing comprehensive communication campaigns, her work consistently reflects a blend of tradition and modernity. Her efforts have successfully resonated with audiences, enhancing fan experiences and maintaining Wimbledon's stature as a leading sports event. Beyond her professional achievements, Alexandra is committed to mentoring the next wave of digital leaders, sharing her insights and experiences widely at various industry forums. Her influence extends beyond the confines of tennis, contributing to discussions that shape the future of sports communication. She is known for her collaborative spirit, often crediting her successes to the dedicated teams she leads. Alexandra's passion for her work and her ability to adapt in a rapidly changing digital world make her a respected figure in the sports media landscape. Her biography is not just a testament to professional accomplishments, but also an inspiring story of how dedication and innovation can preserve and enhance the legacy of one of sports' most storied institutions.
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