Brad Jakeman Speaking Fee: $20,000 to $30,000

Brad Jakeman is a globally recognized marketing leader and brand strategist known for his bold thinking and commitment to innovation. He served as President of PepsiCo’s Global Beverage Group, where he led the transformation of some of the world's most iconic beverage brands. During his tenure, he launched the Creators League Studio, an in-house content hub that produced branded and unbranded content, including the viral "Uncle Drew" campaign and the launch of LIFEWTR, a premium bottled water brand featuring emerging artists. Before joining PepsiCo, Jakeman held senior leadership roles at Activision Blizzard and Macy’s Inc. At Activision, he oversaw the marketing for blockbuster franchises like Call of Duty and Guitar Hero, helping to set records for entertainment launches. At Macy’s, he developed the retailer’s first national brand campaign, collaborating with celebrities such as Martha Stewart and Usher to modernize the brand’s image. After leaving PepsiCo, Jakeman founded his own consultancy, with PepsiCo as his first client. He also co-founded The Circulate Initiative, a nonprofit focused on solving the plastic pollution crisis in emerging markets. Additionally, he launched Rethink Food, a venture capital fund aimed at investing in food systems to make nutritious foods more accessible to underserved communities. Jakeman serves on the boards of several organizations, including Reporters Without Borders and the LGBT Center in New York. Jakeman is a vocal advocate for diversity and inclusion in the marketing industry. He has criticized the lack of diversity in agency teams and emphasized the importance of diverse perspectives in driving innovation. His thought leadership continues to influence the marketing landscape, encouraging brands to embrace change and prioritize social responsibility.