Writer, Animator

Matthew Luhn
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Matthew Luhn At A Glance:

Matthew Luhn is a writer, story and branding consultant, creative writing instructor and keynote speaker with over 25 years' experience creating stories and characters at Pixar Animation Studios, The Simpsons, and beyond.

Matthew Luhn is a writer, story and branding consultant, creative writing instructor and keynote speaker with over 25 years’ experience creating stories and characters at Pixar Animation Studios, The Simpsons, and beyond.

Alongside his story work in Hollywood, Matthew also trains CEOs, marketing teams, directors and other professionals how to craft and tell stories for Fortune 500 companies, Academy Award winning movies and corporate brands.

Matthew’s “Story Seminars” and “Story for Business Workshops” run in New York City, Los Angeles, London, and other major cities worldwide. His “Story for Business Workshops” and keynotes train business leaders and entrepreneurs how to use storytelling to bridge the gap between heart and business to build better brands and business communication, while his “Story Seminars” train attendees how to develop stories and write dialogue to create compelling stories and screenplays. His clients include Target, Procter and Gamble, Adidas, BMW, Sony, Mattel, Facebook, Charles Schwab, Microsoft, Warner Brothers, Google, Salesforce, and many more.

Matthew’s story credits include Toy Story (1995), Toy Story 2 (1999), Monsters Inc. (2001), Finding Nemo (2003), Cars (2006), Ratatouille (2007), UP (2009), Toy Story 3 (2010), Monsters University (2013), Toy Story of Terror (2013), Toy Story That Time Forgot (2014), LOU (2017), and other films and TV shows currently in development.

Matthew’s career began at 19 years old, as the youngest animator to work on The Simpson TV series. His TV credits on the The Simpsons include Kamp Krusty (1992), Lisa’s Pony (1992), Homer Alone (1992), Colonel Homer (1992), Homer Defined (1992), and Burns Verkaufen der Kraftwerk (1992).

Along with his seminars and consulting work, Matthew has a sustained interest in teaching and empowering children around the world how to draw, write, and make films. Collaborating with The General Pencil Company, the first pencil factory in the USA, Luhn has created a series of “how to draw” books and art programs for kids of all ages.

  • STORYTELLING AND AI

    Artificial Intelligence is changing everything from entertainment to business to culture itself. Matthew Luhn, a 20-year Pixar story veteran will share how AI is being used to create stories and characters.

    Matthew will share his experience working as one of the first 12 animators on Toy Story, the first computer-generated animated film released by Pixar. You’ll learn how other studios in the film industry were worried CG animation could ruin the animation industry. He will also share his experience working as a CG animator at George Lucas’s company, ILM, and how Jurassic Park and other films using CG worried people in the puppet/model-making industry. But instead of people losing their jobs, the animation and film industry thrived because of CG animation. How the story of AI plays out may well be similar.

    New things can be scary. But those who adopt new technology–-especially in entertainment and business–will be the ones to reap the benefits. When we look at the cautionary tales from the past, we see that companies that did not adopt new technology–like Blockbuster Video and Kodak–went out of business or fell behind.

    Along with his work in animation and film, Matthew coaches business leaders, entrepreneurs, top influencers, and content creators on how to adopt the best AI tools to build great content and stories.

    In this engaging keynote, Matthew will share the four ways to help you and your company adopt new ideas, get past their fear of change, and effectively use AI.

  • STORYTELLING FOR BUSINESS

    Storytelling is the #1 business skill necessary to connect, motivate, and lead people in today’s world. Stories compel us to engage in experiences, learn lessons, and define our values and ourselves within our organization. Matthew Luhn, a 20-year Pixar story veteran, brings his experience creating and developing 10 blockbuster films at Pixar, and provides practical strategies that teach and inspire people and teams to connect more effectively with audiences on an emotional level. Matthew uses the power of storytelling to bridge the gap between business and heart, driving your story toward one unforgettable selling point.


  • INSPIRING CREATIVITY IN THE WORKPLACE

    One of the most essential resources for any business to stay competitive is new ideas that spark innovation. As one of the original story creators at Pixar Animation Studios, Matthew Luhn participated in building and sustaining the creative culture at Pixar from startup to the most successful filmmaking group in the history of Hollywood. Matthew's engaging and action-oriented talk will provide strategies on how to create a culture that encourages and nurtures new ideas, and embraces fear and failing as a necessary part of the creative process. He demonstrates how to empower relationships and build trust through authentic communication.
  • TO INNOVATION AND BEYOND

    When your company’s product or service appears similar to your competitor’s offerings, how can you differentiate and get consumers to notice? In this enlightening and entertaining talk, Matthew Luhn, accomplished writer and Pixar story artist on the Toy Story films, Monsters Inc., Finding Nemo, Cars, UP, and Ratatouille, will share his methods and experiences working with Disney/Pixar and advising other Fortune 500 companies. Audiences will learn how to innovate, differentiate and stay relevant in today’s business world, creating more value and winning customer loyalty.

  • EFFECTIVE LEADERSHIP: HOW TO BE THE MOVIE HERO OF YOUR OWN STORY

    Every story needs a great hero just like every business needs a great leader to inspire its people to achieve audacious goals. How can you become the hero of your own story? Matthew Luhn has more than 20 years of experience creating memorable and impactful heroes as a former Pixar storyteller and animator. In this entertaining and informative talk, Matthew shows you how you can develop your hero traits for leadership and business. By exploring and analyzing the characters of movie heroes and other great story protagonists, audiences will learn how to strengthen their likability, vulnerability, and vision to provide a model of outstanding leadership

Working with Matthew is a joy. His love of story is contagious, and his ability to generate and capture ideas is a marvel. He's an inspiring, natural-born teacher, whose methods are clear and convincing.

— Michael Ogden, Creative Director - Sony Entertainment

Over the course of two days Matthew helped sculpt three compelling stories for the BBC. It was probably the most constructive two days on the entire production, thank you Matthew for your wisdom and entertaining us so much!

— Mark Brownlow, Series Producer - BBC Natural History Unit

Matthew inspires passion for storytelling. He brings it full circle with an amazing ability to teach the art form to others.

— Stacey Grier, VP Brand and Marketing Strategy - The Clorox Company

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