CEO of THIS, Inc, Bestselling Author, Innovation and Creativity Expert

Greg McKeown
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Greg McKeown At A Glance:

Greg McKeown has dedicated his career to discovering why some people break through to the next level—and others don’t. The definitive treatment of this issue is addressed in McKeown’s latest project: the instant New York Times and Wall Street Journal bestseller, Essentialism: The Disciplined Pursuit of Less. McKeown is the CEO of THIS Inc, a company whose clients include Airbnb, Apple, Google, Facebook, Pixar, Salesforce.com, Symantec, Twitter, VMware and Yahoo!.

Originally from London, England, Greg McKeown is the author of the New York Times bestseller, “Essentialism: The Disciplined Pursuit of Less” and the founder of McKeown, Inc, a company with a mission to teach Essentialism to millions of people around the world. Their clients include Adobe, Apple, Airbnb, Cisco, Google, Facebook, Pixar, Salesforce.com, Symantec, Twitter, VMware and Yahoo!. McKeown is an accomplished public speaker and has spoken to hundreds of audiences around the world including in Australia, Bulgaria, Canada, China, England, Holland, India, Ireland, Italy, Japan, Norway, Singapore, South Africa and the United States. Highlights include speaking at SXSW, interviewing Al Gore at the Annual Conference of the World Economic Forum in Davos Switzerland and receiving a personal invitation from Haakon, Crown Prince of Norway, to speak to his Annual Innovation Conference. His writing has appeared or been covered by Fast Company, Fortune, HuffPost, Politico, and Inc. Magazine and Harvard Business Review. He has also been interviewed on numerous television and radio shows including NPR and NBC. In 2012 he was named a Young Global Leader by the World Economic Forum. Originally from London, England, McKeown now lives in the Los Angeles area with his wife and their four children. He graduated with an MBA from Stanford University.

  • ESSENTIALISM: The Disciplined Pursuit of Less

    This keynote speaks to people who have ever felt motion sickness instead of momentum or felt they were making a millimeter progress in a million directions. Greg McKeown offers a way of thinking for discerning what is essential, eliminating what is not, and removing obstacles in order to make execution as effortless as possible. The disciplined pursuit of less (but better) outlines how to break through to the next level of contribution
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